I was trying to compare this goal with the mobile gaming market, which is undeniably the biggest gaming market out there. Free Fire, a free mobile PUBG clone that became more popular than PUBG itself, had a peak of 150 million daily active players. This means you’d need at least to have the equivalent to 6.7 Free Fires running at the same time to even try to reach a peak of 1 billion daily active players (yes, I know, funny number). And Free Fire was one of those games that blew up like nothing else.